Co-founder and Head of SEO at Octopus Agency. Since 2017, Pavlo has been specializing in SEO for IT companies, possessing significant expertise and experience in SEO lead generation for IT outsourcing companies and startups. Since 2018, he has been building SEO processes and teams. Pavlo is also the author of the Telegram channel "SEO for IT".
Co-founder, Head of SEO, and article editor at Octopus Agency
Ukraine, Lviv
1. University of Banking, Lviv, Ukraine – Master’s Degree in Economic Cybernetics
In 2016, Pavlo earned a master’s degree in Economic Cybernetics from the University of Banking in Lviv.
In 2017, he completed an SEO course at SkillUP and began his career as an SEO specialist.
2017 – April 2021:
Pavlo worked at Panem, progressing from Junior SEO to SEO Team Lead.
April 2021:
He founded Octopus Agency, where he started building SEO teams and lead generation processes. Simultaneously, Pavlo launched several e-commerce projects, which are still operational, and a SERM startup which was closed due to a mistake in choosing a business model.
October 2022 – May 2023:
Pavlo received an offer to lead and establish the SEO department at EvaCodes, a company that secured an investment round from Hypra. Until May 2023, he worked simultaneously at Octopus Agency and EvaCodes.
May 2023 – Present:
Pavlo is focused on growing the Octopus Agency and launching new SEO lead-generation products for IT companies.
Pavlo is also actively writing articles about SEO lead generation in IT, where he shares methods for obtaining SQL leads from organic traffic, successful strategies, failures, approaches, and SEO processes for IT companies.
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